It’s been 156 years of the Tube, and in that time it has seen a couple of firsts. It was the world’s first underground railway, as well the first public transport system to accept contactless card payments. Today we are faced with another first. The world’s first terrestrial level passenger and cargo transit mode that […]
Category: Blog
We are currently in the midst of a revolution in the ground travel industry, and technology is driving it. Who better to discuss these sentiments with than Dave Wright, one of Betterez’s valued Advisors and Chief Innovation Officer at ServiceNow.
Did you know that content marketing generates three times more leads than paid search advertising? There is no question that in this digital age an important element of marketing your bus or rail business is to create amazing content to share. Through sharing thought-inspiring content online, you can generate click-throughs to your website. This, in […]
The 5 Best Bus and Train Journeys In Europe
Image from Shelter Bus on LinkedIn They say charity starts at home. In the case of the founders of the Shelter Bus Project, the sentiment could not ring truer. Originally the brainchild of Naeem Farooqi who is a Principal Consultant at WSP in Toronto, the Shelter Bus project is now run in partnership with Humanity […]
On any vacation, getting from A to B is usually fairly time-consuming and often one of your biggest expenses. But, magical things can happen once you make the journey the focus of your experience. All of a sudden it becomes an exciting opportunity to see more of the world.